Albert Heijn knows: influencer marketing is here to stay. That’s why they partnered with us in the summer of 2024. Since then, we’ve successfully launched 9 campaigns.
At Hurae, we create a tailor-made strategy for each campaign, often building on the creative concepts Albert Heijn is known for. Every campaign features a selection of influencers perfectly matched to the product. Past collaborations include names like Elias Verwilt, Jaël Ost, and Gerben Tuerlinckx.
Aartina Carton, influencer expert at Hurae: “It’s incredibly rewarding to co-launch an influencer strategy for such a big brand from the very beginning and to see a huge impact in just a few months. Hearing that the CEO of Albert Heijn experienced it so positively gives us the boost we need to keep going. For 2025, we’re focusing on creative, out-of-the-box content with ambassadors who perfectly match the AH DNA. Stay tuned!”